1. Surviving a social media storm

    Here at Erskine we’re finding that our clients are taking more active control of their social media channels and integrating them directly with their website strategy. In the space of two years, mainly due to convergence around Twitter and Facebook, social media has gone from being a reasonably niche activity to an essential marketing and customer service tool for almost all organisations. One of the reasons I’ve joined Erskine is to help clients understand and make the most of the potential these channels offer.

  2. Planning and documenting front-end components

    At Erskine it’s more than just accepted, but it’s encouraged to question the way things are done. If something isn’t working, figure out another way and test it out with the team. We’re always experimenting and our processes are constantly questioned. The way we’re working now is ten times better than it was six months ago, and the same thing will happen in another six months. It’s inevitable.

  3. Bibliomania

    There’s seldom an afternoon goes by in the Erskine office that a solitary brown Amazon box fails to arrive, let alone numerous boxes. Our personal and office collections have become something of an obsession, and so, before bibliomania completely sets in, I thought this would be a great opportunity to ask around the team and share with you the books that we have been reading over the last few weeks.

    what we have been reading